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Here at Lexity, we're passionate about all things small business, from app developers to our merchants. Through our innovative marketing apps, we help online merchants drive sales. We've also developed Commerce Central, the App Platform for Ecommerce. See what we're up to on Twitter and Facebook.

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Friday
Dec162011

Peter Dumanian: Creating Win-Win Partnerships

Hello.  I am very happy to have joined the Lexity team as VP of Business Development.  In that role, I work with partners who are focused on helping ecommerce merchants become more successful.  These include companies who make: ecommerce software (such as electronic shopping carts) and advertising solutions (such as Google and Facebook) as well as advertising agencies and ecommerce hosting providers.  Each of these companies cares a great deal about helping their customers generate more sales.  Through Live View, our real time analytics solution, and Sophie, our advertising maven, we help our partners help their customers ring up more sales.   I enjoy creating these type of “win-win” partnerships that benefit everybody in the process:  the ecommerce merchant who gets more sales, the partner who has a happy customer, and of course Lexity that gets a client for Live View and Sophie. 

When I am not at Lexity, I like spending time with my family (I have three kids who are growing up fast!) and friends, trying out new restaurants (St. Michael’s Alley and Evvia are my local favorites), and running through my Los Altos neighborhood.  I live close enough to bike to work and look forward to cycling to the office.  Lastly our office is next to Dana Street Roasting Company and I love their coffee and pastries.

- Peter

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